When does an idea count

Indispensable Marketing

What you think about never counts, the ideas that never get a plan of action never make a great story, it only counts when you ship it.

It’s not art until it intersects with the market ( a person). It’s just useless meetings and countless what ifs.

You have to figure out how to engage with your fans, reader, listener, or customer and be in the world, if you want to find out what works.

That’s why I love blogging. Blogs allow you to interact with your readers in a way that gives you the leverage to test ideas and see if they’re worth turning into real products. Blogging also let’s you teach and challenges you to explain why you did something in a couple of sentences. There’s no better tool if you ask me!

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