Like any industry, the trends and predictions are important to digital publishers in understanding their customer or user pulse. Listening to the audience and monitoring the content consumption are the factors that helps to determine the trend to be followed.
So Are You Listening? If not, then spending a few minutes on this blog will be a start. Read Here: http://www.aeldata.com/blogs/item/139-wanna-get-ahead-with-digital-publishing-trends-and-predictions?