Not just a handful, but lots of reviews!
They are crucial, not only for Amazon’s algorithms, but also when selling through other online retailers, such as Kobo, Barnes&Noble or Waterstones. Polls revealed that 70% of book buyers are paying attention to reviews before they make their purchase. They don’t read the reviews necessarily, but check the numbers of reviews a book has accrued. Book reviewing, in the past a privilege of literary magazines, became mainstream, encouraged by the likes of Amazon and without any editorial controls. There is an ever-shrinking newspaper space for reviews, while the number of books published is increasing tremendously. However, book bloggers and book lovers all over the world become armchair critics at the click of a mouse.
So, how can a writer find reviewers?
- paying for reviews, Kirkus Reviews comes to mind, who charges several hundred dollars
- asking followers and friends in their Social…
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